Does your business have an Instagram account? If yes, then it’s one of the 25 million business accounts on Instagram, according to statistics.
It’s a huge number. But, don’t let it scare you or think that promoting your business on Instagram is useless. 83% of Instagram users say they discover new products/services on the platform, and now they can even make a purchase without leaving the app.
You’ll definitely find a way to attract more followers and potential customers if you learn how to use the platform for your business.
Below you can find the most important 2020 Instagram statistics for those who want to boost their Instagram marketing efforts.
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With these statistics, we can clearly see the effectiveness of this platform. Now, all you need to do is reshape your Instagram marketing strategy by having this information in mind.
Don’t forget about including video content in your strategy, as it's one of the most engaging types of content shared online. Tocreate Instagram videos, you can use online tools that offerready-made templates.
Try now by creating your Instagram Stories with the help of our Instagram Stories Pack: