20+ Instagram Statistics for Marketers [Infographic]
30 Apr 2019
Does your business have an Instagram account? If yes, then it’s one of the 25 million business accounts on Instagram, according to statistics.
It’s a huge number. But, don’t let it scare you or think that promoting your business on Instagram is useless. 83% of Instagram users say they discover new products/services on the platform, and now they can even make a purchase without leaving the app.
You’ll definitely find a way to attract more followers and potential customers if you learn how to use the platform for your business.
Below you can find the most important statistics for those who want to boost their Instagram marketing efforts.
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20+ Instagram Statistics
There are 1 billion monthly active users (June 2018)
In 2018, 60% of Instagram users used the platform daily
There are 25 million business profiles on Instagram
80% of all Instagram users follow a business on Instagram
Businesses profiles get up to 37% of their total impressions from Instagram Stories
100+ million photos and videos are shared on Instagram each day