How to Create a Mobile-Friendly Marketing Campaign?
13 min read
19 Mar 2019
11 min read
4 Jun 2018
Laura Wilson is an artist from New Zealand who enjoys painting landscapes, birds, flowers, and abstracts. Laura paints for the joy of painting and shares that joy with her audience and fans. She works mainly in acrylics, always trying to learn new things and techniques. Her inspiration comes from the surroundings and her imagination.
Q: When and how did you discover that creating was something you absolutely had to do? What was your first experience?
A: I was one of those kids growing up who was always drawing and painting. I don’t remember what my first experience was, as it seems to me I have always had art as part of my life. I did art all through school. Never did that well in school art as I never liked being told what to paint and always liked to do my own thing at home much more. Like many others never considered I could make a living being an artist. I instead became a teacher, then marriage and children came along.
But the artist in me was never quiet for long and I would have bursts of creativity over the years. As I get older the artist in me gets louder saying “Come on, what are you waiting for. Hurry up and get on with it."
So since 2015, I have been a full-time artist.
It’s hard work and sometimes frustrating when the vision in my head just won’t work the way I want on the canvas.
It’s also a lot of fun, very satisfying and becoming essential for my well-being. I just have to go and paint. I have discovered that being creative every day is a great joy in my life and a great stress reliever. I can deal much better with everyday life the more I put my thoughts and feelings down in the paint. Losing myself in painting for a few hours is like being away on holiday for me.
Q: How is your personality reflected in your work?
A: I like to think of myself as a positive person. I use color to help me express my joy in painting. I love to create happy and cheerful paintings that bring a smile to people’s faces.
We can always use more joy in the world!
Q: What has been the most touching or amazing moment you've experienced as an artist?
A: I am always touched or amazed when someone likes my painting so much that they would use their hard earned money to buy one. That I can make an artwork that speaks to them or reminds them of a time in their life in such a positive way that they want to own that art is a wonderful feeling for me. One painting of the river that I had already sold reminded someone so much of happy childhood memories that she wanted me to paint her another one very much like it or when we had a wedding at the estate we live on and the mother of the bride wanted to buy one of my paintings of the estate so she could look at it and always remember the joy of that day is very special.
Q: What do you want your visitors to feel when they look at your artworks?
A: I would like my paintings to be uplifting and joyful for those looking at them. I would like them to be able to sense my love of painting and my desire to share that with them.
Q: Where does your inspiration come from when you are painting?
A: Inspiration comes from all around me. It can be as simple as the way a blade of grass shines in the sun or a more complicated vision from my imagination. Mostly my inspiration comes from nature and the world around me. Which is why I paint landscapes and flowers but sometimes ideas will just come from seemly nowhere straight from my imagination like my galaxy girls.
Q: Is there an artwork you are most proud of? Why?
A: I am always most excited about the artwork that I have just finished. Properly because I am the most connected to that piece that I have just finished. As I work on new pieces I get more excited about those and put so much thought and energy into them that I can’t help feeling they are part of me.
Q: Which artists do you enjoy, and how have you been influenced by them?
A: Oh so many, I enjoy a wide range of different styles of art but I do study more closely those artists that I would like to paint more like. New Zealand artist Richard Robinson is one artist that I have studied. I love his brushwork and his commitment to always learning. That speaks to me as I feel I am always learning new things about art and myself through art. It’s a big part that drives me as an artist.
Q: What excites you the most about the creative process?
A: I love to paint in acrylics, I enjoy the flexibility it gives me to experiment with different techniques that I can then incorporate into my work to keep it fresh, dynamic and interesting. I like to push the boundaries of what the paint will do. One of my joys in painting is learning new things.
I like my paintings to look like paintings and represent how I feel about the subject.
I also love to share my knowledge of painting with others so they can create their own joy in art. That is why I do my blog and the YouTube videos.
Q: How do you know when a painting is finished?
A: Knowing when a painting is finished is a matter of knowing what you want to say with it. Once I feel a painting is speaking that message to me I can say it is finished. This often happens as a fluttery, excited feeling in the pit of my stomach. Some take a lot longer than others to get there but I am never happy to show a work until I feel excited about how it has turned out.
Q: Is there any question you’ve always wanted to answer and yet never had a chance to do so? Please, do that now.
A: Now this is a hard one. How do I know what I want people to know before I ever get asked? When people are interested in my art then I talk to them about that piece of art and feel we would cover anything they would want to know or I would wish to tell them.
What people may not realize that in this day of online marketing, a lot of my time is taken up on the computer, not just painting. That romantic vision of an artist just going out and painting is a false one. So much of my time is spent on the marketing side sometimes I can feel more like an office person than an artist. If you are trying to be a professional artist then there is a lot more to learn than just art. Small business and marketing skills are essential. Being an artist is hard work and requires long hours. But so is anything that is truly rewarding. How much you put into will reflect on how much you get out of it. I am not just talking about money here. But also some of the biggest frustrations in this business often doesn’t come from the art but from cracking that code in how to market yourself online. I’m still working on that!
Laura has made her decision, choosing between being a teacher and a full-time artist. And, she made the right choice by becoming a great painter. Laura’s artworks truly spread joy and peace. We wish her good luck and new achievements.
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