How to Make Kinetic Typography Promo Videos

How to Make Kinetic Typography Promo Videos

One of the greatest versions of promo videos is kinetic typography. Kinetic typography is an animation technique mixing motion and text to express ideas using video animation. This makes your promotional video more attractive and memorable.

The Renderforest typography generator offers creative and modern kinetic typography templates. This will help you have your amazing video story ready within minutes.

Here’s a video we’ve created with one of our templates, to give you a clear idea about what kind of promotional videos you can create with kinetic typography. 

So, what do you need to do to create a video like this? First, sign up or sign in to the platform, if you have an account. Then, go to the “Video templates” library to choose a template. Click on the “Animation videos” category and go to the “Typography” section. 

Kinetic typography promo - templates

Here you will find many templates with kinetic typography of different styles – minimalist, vibrant, artistic, etc. Choose one suitable for your taste and business, and click “Create now” to start editing the template. For this tutorial, we’ll pick the “Color Craze Typography”, with over 100 scenes and a huge set of colors. 

Kinetic typography promo - create

Next, it’s time to select some scenes for your promo video. The scenes are divided into categories, to make you choose what you need more easily. There are scenes with checkmarks, titles, media and logo holders, and more. After selecting what you need, click “Insert” to confirm and start the editing process. 

Kinetic typography promo - scenes

Our first scene needs a title, so first, we are going to add the text by clicking on the text field and typing it in. 

Kinetic typography promo - add text

Next, add your video by choosing one of the options: upload it from your device, add the video URL, or choose it from the “Media library”, if you’ve already uploaded it before.

Kinetic typography promo - add media

If you don’t have a suitable video for your kinetic typography video, pick one of the many videos from our “Stock footage” library. Search the keyword and go through the list of results. After selecting one, click “Insert” to continue. 

Kinetic typography promo - stock

Once you add a video file, you’ll be able to trim or mute it, to make it fit into your project. 

Kinetic typography promo - edit video

There are scenes with photo holders as well, where you can upload your image file, add it from your device, from the web, from the “Media library”, or our “Stock image” library. Crop, rotate or apply filters to your photos, if necessary.  

Kinetic typography promo - edit photo

Add your best qualities to the scenes with checkmarks, to point out why people need to choose your brand or services. 

Kinetic typography promo - checklist

Direct the people watching your business video with kinetic typography to your social media pages or website, by adding a scene with your contact info. This will help them find out more about your brand.  

Kinetic typography promo - info

In the end, don’t forget to add your logo as well. And if you don’t have one, create it on the spot with Renderforest, by clicking on the “Create logo” option. 

Kinetic typography promo - logo

If you don’t like the sequence of your scenes, move them to where you want them to be, as well as duplicate, delete, or replace them. 

Kinetic typography promo - edit

After making the necessary changes to your scenes, go to the “Style” section, and choօse a font for your primary and secondary text. Click “Generate” to apply the changes and move on to the next step. 

Kinetic typography promo - font

Make sure to add a music track to your video as well, to create a dynamic and cool mood for your audience. Uploading a voiceover is a good idea as well, and if you don’t have a ready voiceover, record one on the stop. 

Kinetic typography promo - music

And now, it’s time to “Preview” your video, to see the final result before downloading it. 

We have two options for you to download your kinetic typography video. The first free option offers SD360 quality videos with the Renderforest watermark. You will be able to edit, download, and publish your videos whenever you want. 

With the other “HD export” option, you can choose one of our paid subscriptions, and download your video with high-quality and no watermark. All the details about our pricing are available here.

Kinetic typography promo - download

Are you ready to start creating another business video with kinetic typography? Click the button below to begin your journey right away! 

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Renderforest provides a wide variety of kinetic typography templates. Check out some of the templates to create impressive videos with text. 


Clean Typography Pack 

Tell a story, promote your brand, or send your message out to your audience with spectacular videos and text. Add music and other features to make it stand out more.  


Try Now

Quick Typography Pack 

Back to black… and white. This typography pack offers a large variety of scenes, video and image holders, fonts, and more, to help you make minimalist videos, with strong messages.


Try Now

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