Social Media Video Dimensions for 2020 [Infographic]
8 Jul 2020
Video content rules social media and is not about to stop anytime soon. One of the reasons behind this is that this content type proved to be increasingly effective: marketers who use video content get 66% more qualified leads per year on average.
If you, too, are looking to start using video content to promote your brand or even personal page on social media, one of the first steps is learning about video dimensions of each platform. To make the most out of your social media efforts, you need to make sure your content looks as good as it can. And getting the video resolution right plays a crucial role in this.
Each social media platform supports many types of videos, from live videos to video ads. Add to this that platforms often update the recommended dimensions, and keeping up may seem too time-consuming. To save you time on research, we have gathered the most up to date information you may need about multiple social media video dimensions in the infographics below. Read on!
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Twitter Video Dimensions
Landscape video recommended dimensions: 320 x 180, 640 x 360 and 1280 x 720
Portrait video recommended dimensions: 240 x 240, 480 x 480 and 640 x 640.
Video length: max 140 sec | max 512 MB
Average video length: 45 sec
Video ad recommended dimensions: 1200 x 1200
Video ad length: 140 sec | max 1 GB
LinkedIn Video Dimensions
Required video dimensions: 480 x 360, 640 x 360, 640 x 480, 960 x 720, 1280 x 720, 1440 x 1080, 1920 x 1080
Video length: max 10 min
Average video length: 30 min
Ad video dimensions: 1440 x 1080, 1920 x 1080
Ad video length: 30 min | max 200 MB
Facebook Video Dimensions
Cover video length: 20 sec - 90 sec
Cover video dimension: 820 x 312
Shared video dimension: 1280 x 720 | max 4 GB
Min video width: 600 pixels
Video length: max 120 min
Average video length: 1 min
Ad video: at least 1280 x 720 | max 4 GB
Ad video length: max 240 min
Facebook video story: 1080 x 1920
Instagram Video Dimensions
Min video resolution: 600 x 315, 600 x 600, 600 x 750 | max 4 GB
Video length: max 60 sec
Average video length: 30 sec
Stories resolution: 1080 x 1920 (min 600 x 1067) | max 4 GB
Stories length: max 15 sec
IGTV video resolution: 1080 x 1920
IGTV video length: max 10 min, 60 min for verified accounts
YouTube Video Dimensions
Recommended video dimensions: 854 x 480, 1280 x 720, 1920 x 1080, 2560 x 1440
Min video dimension: 426 x 240.
Max video dimension: 3840 x 2160.
Video length for unverified channels: max 15 min
Video length for verifies channels: max 12 h
Max video size: 128 GB
Average video length: 2 min
Pinterest Video Dimensions
Recommended video dimensions: 600 x 600, 600 x 900
Max video length: 30 min
Max file size: 2 GB
TikTok Video Dimensions
Recommended video dimensions: 1080 x 1920
Video length: max 15 sec, can combine segments up to 60 sec | max 287.6 MB (iOS), 72 MB (Android)
In-feed ad video resolutions: 720 x 1280, 640 x 640, 1280 x 720
Knowing exactly what social platforms want and optimizing your content for each platform can go a long way in helping your efforts get noticed. Hopefully, this extensive list of the latest social media video dimensions covers everything you need to know to create videos your audience can enjoy across different platforms.
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