The Benefits of Video Marketing [ Infographic ]

The Benefits of Video Marketing [ Infographic ]


Benefits of Video Marketing


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Video marketing is currently taking the digital world by storm. It can be used for everything - from building customer rapport, to promoting your brand, service or product.

Why should you use it?

  1. The simplest reason: People like videos.
  2. Videos demand more consumer attention than any other medium.
  3. Engaging demonstration of your product.
  4. Provide information quickly.
  5. Improve customers’ satisfaction.
  6. Empower viewers to share.
  7. Have a direct impact on business.
  8. Increase your conversion rate.

What else can do the same?

The Advantages of Video Marketing

  1. One of the most versatile and profitable digital marketing tools.
  2. It is effective and more widely used.
  3. More engagement on social media.
  4. It is impressive.
  5. Provides real results.

And yet there is more.

Some figures

  • 55% of people watch videos online every day. 
  • The average user spends ⅓ of all online activity on watching videos.
  • People prefer to watch a two-minute video versus taking 15 minutes to read the same information.
  • 64 percent  more likely to buy a product after watching a video about it.
  • 90% of users say videos are helpful in the purchasing-decision process.
  • Marketers, who use videos, grow revenue 49% faster than non-video users.
  • 4 billion videos are watched on YouTube every day.

Video is shifting and shaping the world of marketing - fast moving industry.

So, isn’t it a powerful tool ?



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