Case Study: How Celduc Relais Streamlines B2B Marketing With Renderforest

Case Study: How Celduc Relais Streamlines B2B Marketing With Renderforest
Table of Contents

Client Profile

We spoke with Aurélie Reynaud from Celduc Relais, a France-based manufacturer of electrical components for industrial machinery used across sectors like plastics and food production. With a team of 100 employees and a global B2B clientele, Celduc’s entire visual communication, videos, documents, and social media are managed by a single marketing professional.

Why Renderforest

 

As a trusted platform for thousands of businesses, Renderforest offers an all-in-one solution for fast, high-quality visual content creation. It removes the complexity of traditional design tools, making it easier for growing businesses to produce consistent and professional content, branded presentations, or even logo animation. For companies like Celduc, this means they can maintain a strong brand presence across platforms without relying heavily on external support.

“You’ve improved, and I appreciate that. Most platforms limit features over time, but Renderforest just keeps getting better.”

 

The Challenge

 

To every challenge, a solution

 

Celduc needed a tool that would help them:

  • Produce social media content that clearly communicates technical value 
  • Build product and company presentations without outsourcing to agencies 
  • Avoid long delays typically involved with After Effects or external production teams 

While they occasionally partner with agencies for large-scale productions, their everyday content creation needed a solution that was faster, easier to manage, and more cost-effective.

 

The Solution

 

Renderforest became Celduc’s go-to solution for regular content production.  It allowed their marketing lead to quickly put together social videos, branded PDFs, and product introductions without needing advanced design skills or extra resources.

“I use Renderforest regularly for social posts and presentations. It’s convenient, renders well, and saves a lot of time.”

While a lot of templates are made for more general or consumer-focused content, Celduc still finds them flexible enough to tweak for their B2B needs.

Some of the features Celduc finds most helpful:

  • An easy-to-use editor that renders quickly
  • The platform’s built-in tools, like the AI video editor and ready-made templates
  • Visuals that work well on both LinkedIn and internal slides
  • Support for different formats like videos, PDFs, and images

 

The Results

 

The results

 

Since switching to Renderforest for day-to-day content, Celduc has been able to move faster, reduce outsourcing, and stay consistent with its visual output.

Simplified workflow:

  • One marketer produces all video content for a 100-person team
  • Quick turnaround on both video and PDF formats
  • Significantly reduces the need for external support 

Consistent brand representation:

  • Used to showcase product applications and company branding
  • Helps maintain visual consistency across platforms, even with limited internal resources
  • Enables frequent output: 8 to 10 visual documents per week 

Increased independence:

  • Supports Celduc’s goal to create all content in-house
  • Flexible enough for both detailed product intros and short social clips
  • Eliminates reliance on agency timelines for smaller deliverables

 

What They Value Most

 

Celdu's goals

 

After years of using Renderforest, Celduc has come to rely on a few key qualities that keep the platform at the center of their content creation, especially features like the text to video AI. What started as a solution for saving time has grown into an essential tool for maintaining quality, consistency, and creative control, even with limited resources.

What stands out most to them is:

  • Platform reliability: Rendering quality and speed have remained consistently strong
  • Flexible formats: Supports videos, PDFs, and image-based outputs
  • Ease of use: New templates are easy to test and apply
  • Responsive team: Feedback is welcome and often implemented

 

On the Horizon

Celduc is excited to start using Renderforest’s AI Video Generator as part of their ongoing effort to make content creation faster and more manageable. They’re especially interested in how the platform continues to grow in ways that support the real needs of B2B teams, helping them produce high-quality visuals more efficiently, even with limited time and resources.

 

How It All Comes Together

With more than four years of consistent use, Renderforest has become an essential part of Celduc’s content process. It helps a single marketer to produce professional, on-brand B2B visuals at scale, without slowing down or relying heavily on outside agencies.

Renderforest has become their go-to platform for regular video updates, internal presentations, and social content. The balance of speed, simplicity, and creative flexibility makes it possible for a small team to keep up with the growing demand for visual communication while staying fully in control of the process.

For day-to-day content like video updates, internal presentations, and social posts, Renderforest has become their go-to platform. Its mix of speed, simplicity, and creative flexibility helps Celduc keep up with content demands while staying fully in control of the process—even with a small team.

Want to see how Renderforest can support your team? Get in touch with us.

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Article by: Renderforest Staff

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