What is an Instagram Story Template and How to Use It to Grab Attention

What is an Instagram Story Template and How to Use It to Grab Attention

Ever wondered how influencers make those perfect on-brand posts and Insta stories every time? Chances are they’re using an Instagram story template. While some may design their own, many choose to use free and premium packages to save time and money.

If you’re also looking for free template kits, scroll down for our curated list.

 

What is an Instagram story template? 

Story templates are pre-designed layouts that can be used repeatedly. By using templates, you can easily build your brand by having identifiable uniformity in your posts without compromising your creativity.

There are two ways to take your storytelling to the next level: graphic templates and Instagram story video templates.

You can maintain story coherency by creating a series of posts with the same look and feel, no matter where you are.

 

Why use Instagram story templates?

Using an Instagram story template makes sense on so many levels:

  1. Saves time and money
  2. No more looking for story design ideas
  3. Eliminates sloppy graphics
  4. Maintains brand integrity
  5. Effortless use
  6. Fast professional-looking video creation

Social media templates allow you a range of ways to create your unique post. Replace images, add icons, change colors and backgrounds, and resize certain elements. Choose from a large array of fonts for that final touch.

Most graphic makers use a what-you-see-is-what-you-get (WYSIWYG) interface, so you can proofread your post before downloading for that perfect impression.

Template scenes can also create your own bespoke video. Try video makers like Renderforest Video Maker, for fast and fabulous video stories. Just choose your preferred template packs with scenes, then stitch the scenes together to make your original video. For longer videos, choose packs with a greater number of scenes for better results.

Instagram story template sizes

Ready-made Instagram story templates eliminate the need to tediously resize posts as they are already designed with the right sizes required by Instagram. Here is how you can create an Instagram story with Renderforest Graphic Maker templates:

  1. Choose Renderforest’s Graphic Maker tool from our menu.
  2. Click on Social Media Designs
  3. Select Instagram Stories
  4. Choose your story template (graphic or video)
  5. Select your story size
  6. Once you’re done with your customization, the correct image sizes will be automatically chosen for download

 

12 best free Instagram story templates from Renderforest

From the hundreds of story template packs we’ve created, we’d like to share 12 of our best that are free and for your immediate use.

 

Minimalistic Photo Journal Designs

Minimalistic Photo Journal Designs

If minimalism is your thing, this template pack with 12 scenes is sure to suit your style. With gray and white tones, plus a hero photo template, these templates are perfect to showcase your most striking images without distractions. Textured backgrounds house your content without detracting from them. 

The timeless and elegant journal layouts showcase one to six images. Create a film-slide effect, or insert a photo over another. Play with fonts to make your post stand out even more.

Create now

 

Company Promotion Design Pack

Company Promotion Design Pack

This social media template pack employs striking graphics and contrasting colored blocks to draw attention to your message in 36 scenes. With organic frames for images and lots of space for text, you can say it with words or a well-chosen image. 

These templates invite text of different sizes, allowing for headlines and subtitles. Add your company logo or an icon for greater brand awareness.

With such versatility, this promotion design pack works for most of your Instagram post needs: announcements; job, product, and service advertising; or maintaining an up-to-date and engaging presence.

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Marketing Tips and Tricks Set

Marketing Tips and Tricks Set

Bold and engaging, this set is designed to draw in your target audience. With adaptable colors, fun elements, and easy integration of images, these templates make great invite or conversation openers.

With editable blocks and elements, create an endless series of posts that build on each message and make your conversations easy to find. Use all 24 scenes to continue your conversations and bring in new elements.

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Music and Artist Promotion Pack

Music and Artist Promotion Pack

Help your art reach the spotlight with our promotion pack that features 20 scenes. With simple backgrounds and spotlight- and camera-styled image boxes, your images will pop.

The Promotion pack templates mimic media players, camera lenses, and devices, so sharing your creations within context can be done in just a few minutes.

Text blocks are arranged to maximize your all important dates and other announcements without stealing the limelight from your image.

For more options, mix and match your scenes with templates from our Minimalistic  Photo Journal Designs pack and our Music Release Promo Design.

create now

 

New Collection Promo Pack

New Collection Promo Pack

With 48 scenes and peekaboo image placement for the teaser effect, this promo pack is designed to intrigue you. Choose exactly what you’d like to emphasize with these Insta story templates.

With contrasting boxes and simple line elements, text, and images are integrated with ease without losing their prominence.

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Professional Corporate SMM Kit

Professional Corporate SMM Kit

Designed to keep your audience informed and engaged, this 48-scene kit has every type of template you’ll need: from testimonials to announcements and blog post sharing. 

The gradient backgrounds are colorful and draw the eye to the main message. Drop in icons, or use the colorful button effects to underline your call to action. 

Perfect for vector graphics and recreating elements of your website for Instagram, this SMM kit makes a cheerful addition to your online presence.

create now

 

Online Education Promo Pack

Online Education Promo Pack

With an amazing 263 scenes, this education promo pack has every type of post template you could possibly need. 

With dynamic, clean blocks and arresting placements of elements and images, these templates speak to fast movers and bored learners.

Share more information, without losing impact, in text-based informative posts, or invite new learners with templates incorporating stunning images and button effects. Perfect for campaigns and advertising events, the large number of templates will keep your brand and voice well-grounded in noisy media feeds.

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Metaverse Marketing Kit

Metaverse Marketing Kit

The 54 scenes with 3-D effects make it easy to slip your content into the Metaverse. With sizes for Instagram stories and Meta/Facebook posts, create seamless campaigns between the platforms.

Each template has 3-D features and options to add images and text. Use 3-D avatars, icons, and design elements to get your message through.

create now

 

Fashion Brand Promo Kit

Fashion Brand Promo Kit

This promo kit has 20 scenes to show off your fashion products at their best. The various layouts can showcase one item or convey the theme of a collection. 

Characterized by vertical image boxes that make the most of the post dimensions to display your product, the templates use white space to keep your audience’s attention where it’s most needed.

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Flower Decorated Design Kit

Flower Decorated Design Kit

If natural simplicity is what you most desire, the Flower Decoration Design Kit is perfect for you. Inspired by spring, this pack has 18 scenes.

Choose multi-flower borders to highlight your message and thoughts, or a single stem to accompany your prose. Add an image for that extra touch. Icons and additional design elements can also be used to enhance your Instagram story.

Add this pack to your self-help and self-growth stories for a fresh look.

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Podcast Promotion Pack

Podcast Promotion Pack

Podcasters now have their own dedicated story pack with 39 scenes. Find and customize templates for your podcast announcements, the introduction of guests, or sharing quotes and episode content.

Customizable gradients ensure your brand identity is strong while adding dynamism to your message. With a variety of photo boxes and layouts, there’s a template to reflect the different themes of your episodes. 

Changing seasons? Simply shift your color palette and help your audience navigate your stories and posts easily.

For more instant templates and scenes for podcasters, try our Creative Podcasters Announcement Set.

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Music Release Promo Design

Music Release Promo Design

While we designed this pack of 67 scenes for musicians, it can be easily adapted to other media and event campaigns. The dramatic designs combine images and text to striking effect, and are perfect for book and audiobook releases, spreading the word on an art exhibit, or even sharing your excitement about a long-awaited concert.

Change the opacity on images, add text in vertical or horizontal planes, and play with gradients to get just the effect you need.

create now

 

Why Stress About Your Instagram Story Post Design?

Never be at a loss for Instagram story design ideas again. Try the easy-to-use story templates designed for everyone from tech gurus to spiritual guides, financial wizards to educators. Mix and match, chop and change, then download your professional, original Instagram story designs in seconds. Browse our library of template packs today and enjoy the professional look of your Insta stories!

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Sona is a Creative Content Writer at Renderforest. She is passionate about helping people enter the world of IT, branding, and video creation through easily digestible articles and tutorials.

Read all posts by Sona Hakobyan
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