Social Media Marketing
As a musician, providing your audience with an engaging visual experience might seem impossible under a constrained budget. Producing high-quality music videos is costly. Losing your audience because of poorly produced ones is even costlier.
And yet, giving up on music videos completely might not be the best solution. Videos can help you a lot with marketing your music on video streaming platforms and social media, helping it reach a wider audience. This is where music video maker tools come to your rescue.
Some of these programs help you edit video clips and sync them with your track. You can either shoot original footage or find suitable stock videos online. Others provide you with music video templates. There are also platforms included in this list that can help you create a lyrics video or visualize your music track.
Whether you’re a lover of online tools or you feel more at home with software, we hope you find your next favorite music video maker in this carefully curated list.
Online Music Video Makers
Renderforest is a template-based online platform for making videos. You can use it to create responsive music visualizations, lyric videos, music event promos, as well as to edit a footage-based music video.
Renderforest Music Visualizer offers immersive templates with visual elements that react to your beats. There are templates for a variety of genres and styles, ensuring that every musician will find something to his or her taste.
The interface is very simple and straightforward. You need no prior experience in editing to use this music video maker.
There are also typography toolkits that allow you to make lyric videos in no time. Choose a template that matches the spirit of your music track, upload your audio file, and add the lyrics to the text field. Your music video will be ready in minutes.
Renderforest allows you to store your videos online so that you never worry about losing them. Also, you get access to 195,000 royalty-free HD stocks videos which you can use in your music videos.
The free option includes unlimited 360p video exports, up to 3-minute video length, and 500 MB of storage space. Free videos can only be exported with a watermark.
Rotorvideos is a beginner-friendly music video maker for creating both footage-based and lyric videos online. The tool is easy to use and requires no editing skills on your part.
Rotovideos gives you access to over 3500 stock video clips that you can use along with your footage. There are 40 different effects to give your videos the aesthetic style you want. This music video maker also lets you add text to your clips, and create lyric videos or opening titles.
With Rotorvideos you can create as many draft videos as you wish for free. However, to download your creations in high quality and without watermarks, you need to pay $25 for each. Monthly and annual subscriptions are also available, starting at $99/mo.
If you want to create highly customized animated music videos, Animaker is an awesome choice. Among other features, it allows you to build your own characters and use them in videos. Lyrics can also be added to your animations with the text layering tool.
Source: YouTube | Animaker Tutorial
With Animaker, you can create your animations from scratch or use pre-built templates to speed up the process. You’ll find suitable templates both for lyric videos and character animations.
With character animations, you can customize nearly everything in the scene, from the character’s facial expression to their movement against the backdrop. Here’s a fan-made music video for Ed Sheeran’s “Perfect” created with this music video maker.
Animaker allows you to download up to 5 watermarked videos in HD quality for free. There’s no option to pay per export, only subscription plans are available. The Starter plan costs $19/mo if billed yearly, and $35/mo if billed monthly.
MotionDen is another template-based tool for making videos. It’s a suitable music video maker for those who don’t have experience in editing. With MotionDen, you can create fast-paced music videos with special effects, as well as lyrics videos.
To make a music video with this tool, pick a template, upload your footage or images to it, type your text, and the program will generate the video for you. There are more than 25 categories of templates for every need.
MotionDen has a free version, which allows you to create up to 5 watermarked videos and upload them to YouTube. You can remove the watermarks on single videos for $9 each.
With a one-time purchase, you are free to download your video and share it on social media or video streaming platforms other than YouTube. Alternatively, you can subscribe to their paid plan. It costs $39/mo, billed monthly.
If you’re creating music videos for several social media platforms, you might find Clideo rather handy. It’s an online video editor that’s optimized for social videos.
The simple drag-and-drop interface makes this tool perfect for beginners who want to create live-action music videos.
Clideo has aspect ratio presets for different social media platforms, sparing you the need to crop or resize the video with another app before uploading. It also supports a wider range of video and audio formats than most online editing tools.
The monthly subscription costs $9/mo, and the annual subscription $72/yr ($6/mo). Lifetime purchase is also currently available for $99.
Mobile Apps for Making Music Videos
KineMaster is a full-featured video editing app for iOS and Android devices. It has both video and audio editing tools, which makes it a handy music video maker.
Source: YouTube | JC Navarro
In KineMaster, it is possible to create multiple layers of video, audio, images, and text. Everything can be adjusted, trimmed, and split with perfect precision.
The tool enables its users to adjust the brightness and saturation of video clips, as well as create double-exposures. It’s also possible to come up with your own custom filters. The in-app preview feature allows you to see the result without needing to export the project.
As KineMaster is a mobile app, it can be easily used on the go. This means your inspiration need not wait for you to get to the computer. It can be instantly brought to life.
The free version of KineMaster has some tool restrictions, and videos can be exported only with a watermark. Its monthly subscription costs $4.99, and the annual subscription is $39.99.
Adobe Spark Video
Adobe Spark Video is an iOS app for editing videos, creating slideshows, and title animations. It’s not available on Android devices yet, but there’s a web-based version of this program that has the same functionality and can be used instead of the application.
Spark Video has a simple user interface. You can import both images and video clips to the app, synchronize them with your music, and even add text to make a lyrics video. Several title themes are available, enabling you to create both slow and fast-paced lyric videos.
You can customize the size and placement of the text, create split screens, and preview your video in full screen before exporting. For more guidance on how to make music videos using Adobe Spark, check out this tutorial.
The videos you create with this app can be downloaded for free with a watermark. To remove the watermark and unlock extra features, like custom themes and fonts, you need to subscribe either to the monthly ($9.99/mo) or annual ($99.99/yr) plan.
iMovie is a video editing software program developed by Apple. It’s available both on Mac and iOS devices. Thanks to the intuitive interface, iMovie is perfectly suitable for beginners who have little or no experience in editing. The app allows for separate layering of video and audio tracks, making it our next favorite music video maker.
Image: Apple Support
The iOS application has all the core functionalities of video editing software, such as cutting, layering, changing the frame rate, the transition type, etc. If you need a wider range of tools though, the Mac version is preferable.
Another benefit of iMovie is the option to sync your projects on several Apple devices. Thus, you can seamlessly switch from iPhone to Mac while editing your music video.
iMovie is free for iOS and macOS users, but it’s not available for other operating systems.
Software for Creating Music Videos
Adobe Premiere Pro
Adobe Premiere Pro is the industry leader among video editing software. It gives its users lots of freedom over the creative process. Premiere Pro is the perfect music video maker for those who want to create polished videos and don’t need ready-made templates to do so.
Here’s a tutorial on how to create music videos using Premiere Pro.
The program allows you to adjust the exposition, contrast, highlights, and shadows in your footage. Both automatic and manual color correction is available. It’s possible to edit your video clips with high precision as you can navigate the footage frame by frame.
Adobe Premiere Pro is also great for working with audio. You can add additional sound effects directly in the program, as it supports multiple media layers.
A 7-day free trial is available, after which a paid plan starts. The monthly plan costs 20.99$/mo.
Magix: Movie Edit Pro
Magix offers two products you might be interested in: Movie Edit Pro and Music Maker. The former is editing software you can use to make music videos, while the latter is an entry-level program for creating the music itself.
Movie Edit Pro allows you to edit videos manually or use templates. There are around 1500 effects to choose from, 15 title animations, intros, outros, transitions, and more. Professional video stabilization is also included.
The program features support “wizards” to help you get started and guide you through the entire process.
A free trial of Movie Edit Pro is available and gives you 30-day access to the program. The paid version costs $69.99. There are also more advanced versions, Plus and Premium, which cost $99.99 and $297.98 respectively.
Magix: Music Maker
A couple of words on the Music Maker as well. Beginners in the music industry might find it particularly useful, as this program is easy to use, and has an entire library of sound effects and loops. You can virtually play a variety of musical instruments, layer them, add your music files and vocals.
Source: YouTube | Tony Savage
Music Maker has three editions: Free, Plus and Premium. The free version gives you access to 425 free sounds and loops, 4 soundpools, 3 instruments, multicolor support, 8 tracks and effects. Paid versions have more instruments, tools, and features. The Plus Edition costs $59, and the Premium one is $129.
Filmora is editing software for beginners who want to create videos without having to learn all the complex functionalities of editing programs.
Source: YouTube | Filmora Video Editor
Filmora offers great special effects which make it a good music video maker. Screen Pump Effect, for example, makes the screen bump to the beats of your music track. The Flicker Effect inserts very short clips (typically black backgrounds) making the screen flicker to the rhythm.
Filmora9 allows its users to have up to 100 layers of audio and video. The stabilization feature can smooth out the shakiness in video clips, while the lens correction tool automatically removes distortions such as fisheye.
The basic annual plan of Filmora9 is $39.99/year for Windows and $44.99 for Mac. The one-time purchase costs $69.99. If you’re a student, though, you might qualify for a discount. A free trial is also available, but the exported videos have watermarks.
Blender is open-source software for creating 3D animations, which can be used as a music visualizer as well.
Creating a music visualization with Blender is fairly simple, and it leaves you with lots of space to experiment. First, you open your music track in this program, then you select the modifier of your choice.
You can adjust the resolution, scale, and choppiness of your visualizer, change its material, and upload an image to the background. Blender allows you to add realistic lighting to your animation with its Cycles path-tracer engine.
Blender is open-source and therefore free to use for commercial and non-commercial purposes. There are additional training courses and tutorials available with a Blender Cloud Membership, which costs $9.90/mo.
Music Video Templates
Check out these trendy templates and visualize your music track today!
Energize your music track with the Bass Drops Music Visualizer. Immerse your audience into the world of beats and vibrant colors. Add your logo, set up a background, and get your customized video in a few minutes.
Ready to turn up the mood with neon lights and responsive geometry? Neon Beat Visualizer is here to do that! Upload your music, choose the style you want, and the upbeat video clip is yours for the taking.
Let your music track vibe with the cosmos with this Alternative Music Visualizer. Have cooler ideas for the background? Go ahead and try them out!
White, clean, and simple — this visualizer is the newly found gem of minimalists. With no visual distraction, your audience is guaranteed to be fully immersed in your musical masterpiece.
Set up a calming ambience for your music track with the Reflexive Music Visualizer. Personalize it to your liking by changing the background and uploading your audio. Ideal for soothing and introspective music.
Emphasize the different sound layers of your track with this Heartbeat Monitor Music Visualizer. Upload your music, adjust the colors, and let the graphic effects captivate your audience.
To Sum Up
Whether you use templates or make your music videos from scratch, this process requires time, effort, and creativity. Video marketing, however, does pay off. When properly integrated with your marketing strategy, videos can bring incredible results. Most importantly, they give you more visibility and expand your audience. So, what? Are you ready to go ahead and make your first music video?